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Jan 24, 2018

Why Facebook’s survey about trust won’t make or break the media

Last Friday, Facebook announced two key changes to the News Feed: one, it would reduce the amount of news in the News Feed from roughly 5 percent to 4 percent; and two, it would begin taking into account how trusted a publisher is when ranking it in the feed. Trust levels are to be determined by a survey, and today BuzzFeed’s Alex Kantrowitz got ahold of it. The survey consists of two questions:

Do you recognize the following websites?

- Yes

- No

How much do you trust each of these domains?

- Entirely

- A lot

- Somewhat

- Barely

- Not at all

Journalists noted that this was not a particularly comprehensive survey. ”People could game this survey,” said the FT’s Hannah Kuchler. ”I’ve filled out more robust surveys at fast food...

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from The Verge - All Posts http://ift.tt/2BoBKhJ

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